Eventure: Discover Moments Worth Sharing.
Eventure helps you explore local events and effortlessly connect with others who want to go too.
Eventure helps you explore local events and effortlessly connect with others who want to go too.
Users are struggling to find and attend events with like-minded people, which limits their ability to fully enjoy and engage in social experiences. Current solutions in the market lack seamless group coordination, personalized event discovery, and meaningful community interaction, creating an opportunity for a more intuitive, connected approach. Our research identified three core problems that users face:
Our research identified three core problems that users face:
For travelers, newcomers, and anyone looking for something to do, finding local events shouldn’t mean jumping between five different apps. From trivia nights to food festivals, the city is full of life, but there’s no streamlined way to discover it all. Eventure brings everything into one smart, beautifully designed feed so you can find your next experience without the noise.
Whether you're new in town or just don’t feel like flying solo, finding someone to go with can be the hardest part. Most platforms focus on couples or close circles, leaving little room for casual, platonic plans. Eventure changes that, making it simple to connect with others headed to the same event. No pressure, just shared vibes.
From local creators to everyday users, people want to bring others together, but most platforms don’t make it easy unless you’re hosting something massive. Eventure gives anyone the tools to create, share, and grow their own events, connect with groups, and build real-world moments that start small and grow naturally.
Understanding the landscape to create something better
Facebook Events allows users to create, discover, and RSVP to events within the Facebook ecosystem. It's one of the most widely-used event discovery tools, especially for social gatherings and local events. However, its focus on pre-existing social circles and its outdated interface has made it less appealing to younger users. Eventure differentiates itself by targeting spontaneous connections. Unlike Facebook Events, which assumes users are attending with friends, Eventure helps users find and connect with others who are also attending events, no social ties required. Eventure’s modern design and mobile-first experience appeal to younger, more social media-savvy users who seek new people and experiences.
Eventbrite is a popular platform for event organizers to create, promote, and sell tickets for various events. While it is an industry leader in event management and ticketing, it doesn’t emphasize the social aspect of attending events. Eventure, on the other hand, focuses on helping users find events and connect with others attending them, making it ideal for users looking for casual social plans. While Eventbrite is great for formal events, like conferences and concerts, Eventure is designed for more spontaneous, one-off gatherings, where the social connection is just as important as the event itself.
HeelLife is a campus-specific platform designed for students at UNC Chapel Hill to discover and RSVP to local events. It offers useful features like advanced event filtering and tracking of co-curricular activities, but its user experience can be cumbersome, with inconsistent functionality and a lack of personalization. The design is sterile and professional, but it lacks the engaging, social aspect that could make event discovery more exciting for students. Unlike HeelLife, Eventure focuses on connecting users with others attending events, offering a more personalized and dynamic experience that goes beyond event listing and tracking. While HeelLife is great for organizing and engaging with campus-specific events, Eventure provides a broader, more flexible platform that helps users discover events and form social connections, whether they’re on campus or beyond.
Real insights from real people
— Luca Basilio, 22, Biomedical Engineering Student at UNC
- Jess, 27, Marketing Coordinator
- Josh, 22, Data Science Student at UNC
Understanding our target users
Recent College Graduate
23 years old, Creative Professional
Make new friends in Chicago, find more local artistic events to attend
Frustrated by information overload on traditional event management websites, spends too much time sifting through options for events on multiple different platforms that do not align with his interests.
Marketing Coordinator
27 years old, Communications BA
Wants local events tailored to places she is traveling to
Frustrated by finding past and outdated events, cannot find group-based options for meeting new people, has difficult finding smaller events when traveling.
Remote Worker
27 years old, IT Specialist
Optimize days off with planned activities, meeting new people
Frustrated with advertisements and pop-ups, wants to filter through cheap and free events to save money.
Early conceptual designs
Polished visual designs
Validation through user feedback
Our comprehensive user testing identified key areas of improvement and validated our design decisions. Users consistently rated our solution higher than competitors in terms of ease of use, visual appeal, and functionality.
View Detailed ReportEnsuring our app works for everyone
High contrast ratios, screen reader compatible, resizable text, and meaningful alt text for images.
Seamless keyboard-friendly design with clear focus indicators and intuitive tab flow, making it easy for all users to explore Eventure without a mouse.
Responsive design that works across all device sizes and orientations, from mobile to desktop.
Our application meets AA standards, ensuring an inclusive experience for all users regardless of ability.
Full Accessibility DocumentationWhat we learned and what's next
Throughout the design and development of Eventure, we focused on solving a key challenge: making it easier for users to discover local events and connect with others in meaningful, low-pressure ways. By listening closely to our users, analyzing competitor shortcomings, and prioritizing accessibility and usability, we created an experience that not only meets but exceeds user expectations.
Key accomplishments include:
Looking forward, we plan to expand the application by:
Eventure proves that with empathy-driven design and iterative development, it’s possible to turn everyday city moments into unforgettable shared experiences. We're excited to continue building a platform that helps people not just find events,but find each other.
The minds behind the project
Team Member
Team Member
Team Member
See how Eventure transforms the way people discover and experience events together. This interactive demo showcases the core features and user flows that make finding events, joining groups, and connecting with others seamless.